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Articles - Micro & Macro Marketing - number : 2, August 2020

10.1431/97272: "Editoriale: Consumatori e ambiente: quale rapporto?", Vanni Codeluppi, Details, FullText
10.1431/97273: "Awards", Giuseppe Bertoli, Details, FullText
10.1431/97317: "Gli immigrati come nuovi consumatori e le politiche di marketing delle imprese", Renato Fiocca, Edoardo Lozza, Eraldo Olivetta, Details, FullText
10.1431/97318: "Immigrant Target Marketing and Communication Policies of Italian Companies", Alessia Anzivino, Details, FullText
10.1431/97319: "Migration and Identity Configuration. The Role of Consumption in the Process of Cultural Integration", Cinzia Castiglioni, Edoardo Lozza, Details, FullText
10.1431/97320: "Migrant consumers, celebrity culture and technosociality", Angela Antonia Beccanulli, Silvia Biraghi, Rossella Gambetti, Details, FullText
10.1431/96473: "Image and Imaginary of Italy and Made in Italy in Some Emerging Markets", Alessandro De Nisco, Maria Rosaria Napolitano, Antonello D'Avino, Details, FullText
10.1431/96470: "Manufacturers' Involvement in In-store Visual Merchandising, with a Focus on Digital Technologies", Chiara Mauri, Karin Zaghi, Details, FullText
10.1431/96471: "Retail Resilience and Proactive Policy", Luca Zanderighi, Luigi Orsi, Details, FullText
10.1431/96472: "Measuring the Effects of Video Advertising on Brand Associations", Christian Caldato, Simone Benedetto, Francesca Checchinato, Details, FullText
10.1431/97321: "The Fashion Journey Toward Inclusion", Maria Carmela Ostillio, Caterina Antonucci, Details, FullText
10.1431/97322: "Consumers at the Mercy of Agri-food Fake News: A Psychological Identikit", Greta Castellini, Mariarosaria Savarese, Guendalina Graffigna, Details, FullText
10.1431/97323: "Recensioni", , Details, FullText