Abstract

This work aims to offer some considerations about fair trade with particular attention to its supply policies, giving some replies to three specific research questions: the countries of the South of the world are at the same way involved in Fair Trade? If there are some geographical differences, they are due to the strategies of the fair trade importers? There are other elements that can influence this possible geographical differences? The paper wants reply to these research question through the case study of Ctm Altromercato, the most important Italian importers of fair trade products.