Rivisteweb Journals Micro & Macro Marketing Micro & Macro Marketing Issue 1/2020, aprile Table of contents Previous < | Next > OPEN ACCESS Thomas Aichner Paolo Coletti Patrick Lombardo The Future of Mobile Marketing in Italy: A Delphi Study pp: 95-121 | DOI: 10.1431/96400 Download Cite Share Keywords Mobile marketing Delphi method smartphone guided tourism gamification Preview Previous article | Next article Micro & Macro Marketing Issue 1, 2020, April Table of contents