Processi di cambiamento, tecnologia e comunicazione visiva
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Abstract
This article examines the relationship between digital technologies and expressive forms. Computers have really changed the production techniques, but the visual arrangement of contents is almost the same. The most of Italian publishers utilise only standard types, although computers allow creating a great variety of fonts at low cost, and the contemporary expressive forms, web sites included, are still based on the twentieth century avant-gardes. In the author's opinion, the lack of care for formal elements is consequence of a western cultural heritage, according to which writing is a mere representation of verbal language.